Jon Bishop
If you Google 2015 digital marketing trends the clear winner is anything to do with content marketing. If this is a surprise you’ve been living under a rock for the last couple of years. Quality content is currency in the digital world as brands fight for eyeballs. What is obviously a clear trend will continue […]
As a Creative Technologist I am regularly challenged with the task of coming up with big creative technology integrations. With something that seems to change so rapidly, how do you stay on top of current trends and more importantly how do you build on these advancements. In this post I’ll share my approach to big […]
The button came about after Scott Stratten of Unmarketing sent out a tweet asking for some quick flash work. I responded and the button was completed and sent back to Scott in a few minutes. Scott then worked his magic, slapped a cool graphic on top and created nooooooooooooooo.com. We’ve since converted the button over to […]
Native advertising has evolved significantly over the past decade. At its core, it’s still about blending promotional content with organic user experiences, but today’s landscape is more dynamic, driven by changes in consumer behavior and advances in technology. The Evolution of Native Advertising In the early days, native ads were designed to mimic the look […]
WordPress starter themes are themes that include the bare minimum needed to start building out a new theme. For this reason I usually call them WordPress developer theme frameworks. They exist to help jump-start the development process on new sites.
It’s pretty hard these days to put together a digital marketing campaign without a user-generated content (UGC) layer built-in. At the very least we ask our users to share offers with their friends on sites like Twitter and Facebook. What Is User Generated Content? User generated content is a broad term used to describe content that […]
As internet giants like Google and Facebook continue to redefine how they use and interpret user data, it feels like we’re at a crossroads for the future of the web. The early days of the internet were filled with excitement and promise, there was this notion that it would be a place of openness, where […]
Facebook is constantly making changes (that’s not the first time I’ve started a blog post with those words). It’s part of who they are and ultimately it’s a good thing for all of us. The algorithms that control what content you see in your news stream got a big update that had a huge effect […]
WordPress is tremendously powerful, mostly because of its enthusiastic community. I’m constantly surprised at how many people still think WordPress is just for blogging. Check out this pie chart that shows CMS distribution across thousands of websites. WordPress is easily the most popular. What I thought was even cooler was that WordPress did a survey […]
I don’t really get into the motivational stuff on this blog which is funny because I love to give advice in real life. I jumped into the workforce a bit earlier than some of my friends which has given me time to figure out what I want to do. It’s been about 9 years and […]