It’s pretty hard these days to put together a digital marketing campaign without a user-generated content (UGC) layer built-in. At the very least we ask our users to share offers with their friends on sites like Twitter and Facebook. What Is User Generated Content? User generated content is a broad term used to describe content that […]
Category: Digital Marketing
My experience studying online social patterns and the usage of interactive communication technologies helps me build engaging web experiences.
The Honest Web
As internet giants like Google and Facebook continue to redefine how they use and interpret user data, it feels like we’re at a crossroads for the future of the web. The early days of the internet were filled with excitement and promise, there was this notion that it would be a place of openness, where […]
Facebook is constantly making changes (that’s not the first time I’ve started a blog post with those words). It’s part of who they are and ultimately it’s a good thing for all of us. The algorithms that control what content you see in your news stream got a big update that had a huge effect […]
It’s a popular question with a not so straightforward answer. With everyone talking about social media, how can websites easily adopt online social technologies to increase engagement across their brand.
As I explained in my last post, I’ve got about an hour before I get to work where I need to consume as much content as possible. Ideally I would like to get to the good stuff as quick as I can.
I attended an AMA event a few weeks ago where Tomeeka Farrington spoke about The Future of Social Media. As we continue to scratch the surface of how the internet can enable us to connect and share with others around the world it’s important to continue to innovate and expand upon these ideas to make […]
I’ve decided to stop maintaining Socialize as the way we share content has evolved. With built-in browser sharing and a demand for more control, on-site social bookmarking buttons have become outdated. Check out this post for more details on why it’s time to say goodbye to Socialize. Thank You for all of your support throughout […]
I’ve decided to stop maintaining Socialize as the way we share content has evolved. With built-in browser sharing and a demand for more control, on-site social bookmarking buttons have become outdated. Check out this post for more details on why it’s time to say goodbye to Socialize. Thank You for all of your support throughout […]
Embracing Social Tools
My mother shared the following article with me in an email: Professionalism “Less than Desired” in Entry-Level Employees – SURVEY RESULTS. I was surprised by some of the results and disagree with a few statements made on the side.
A great way to improve your site’s performance is to analyze how others in your industry are doing it. Here’s a list of modern tools you can use to analyze competitor websites. These tools offer insights into traffic, SEO, site performance, and more. While you should already be using Google Analytics and other tracking solutions […]